Curious by nature. Caffeinated by necessity.

One thing I love about design is the opportunity to do some creative problem solving. I enjoy looking beyond a creative brief at the wider world where a project exists. Uncovering the details, ideas, and decisions that give a brand its character. What someone should feel when they interact with it. I especially love design that exists off-screen, in the real world where someone can physically make it a part of their life.

I’ve studied Graphic Design & Marketing at Thompson Rivers University and the British Columbia Institute of Technology, and I also regularly expand my skills through less-traditional online courses. In the rare moments I’m not doing something creative, I enjoy getting lost in a good story, looking for my next favourite coffee shop, and volunteering with local animal rescues. 

Get in touch:
hello@allipytlik.com

I have a particular interest in the thinking that happens before the creative work. I begin every project by asking some important questions: who is this for, what should they feel, and what makes this particular brand or product different?

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